Based on the beautiful Mid North Coast of New South Wales, we are dedicated to helping local businesses thrive through the power of print, maximising your marketing investment. We also have over 15 years experience in secure database and bulk mail management. That’s why both small and big local and national businesses use us to reach their people in a more meaningful way.
We make it easy for businesses to get their message to the world.
All the research shows that direct marketing initiatives deliver significantly higher sales results than digital. The fact that no other media channel compares with the reach of catalogue and letterbox marketing (in FY15, catalogue Audience Reach was 19.7 million Australians (ACA, 2015)), while over 80% of the Australian population read addressed and unaddressed mail every week (Roy Morgan Research, 2015), might have something to do with it!
Our Targeted Mailing Service allows you to focus communications on all households within a certain postcode, or even narrow the field to areas within postcodes. This makes it easier to align your brand messaging with each demographic, and ultimately allows you to improve and measure the effectiveness of your campaigns. What’s more, as unaddressed mail that’s delivered with the regular mail, you save money on postage whilst ensuring your campaign doesn’t end up getting lost in a pile of junk mail.
Magazine + Subscriptions Mailing
It’s a fact that Direct Mail is far more persuasive than digital media. It’s motivation response is 20% greater and more so if it appeals to senses beyond touch (TrueImpact, 2015). Permission Marketing is about earning the increasingly discerning customers’ attention, drawing them in and inviting them to get to know you more. Sending magazine or catalogue campaigns direct to a customer’s letterbox, with their permission consistently delivers significant results when it comes to revenue, order value, and increased traffic in-store.
At Jabiru Printing, we design, print, wrap and distribute magazines and catalogues on a daily basis.
Keep a personal touch while removing manual tasks from your to-do list. We’ll customise your mail outs and handle all the fiddly details for you with speed and accuracy, from pre-sorting to barcoding for Australia Post. A cost-effective way to send fully addressed mail to employees, clients, customers, and stakeholders, our Bulk Mail Services save you time and money, freeing you up do more of what you love.
Direct Mail Marketing
The best brands embrace a multi-channel approach to marketing, with 44% of respondents to a recent study using three or more channels for their marketing efforts. In these instances, the most popular channels were Direct Mail and social media, with Direct Mail offering the strongest returns on marketing investment at 15-17% (IWCO Direct, 2015).
The research also found that oversized mailers, such as postcards, have the best response rates with a targeted mailing list.
These are the types of numbers that marketers dream about! For personalised and timely campaigns, Direct Mail should always be a part of the marketing mix.
The health of your customer database directly effects your business. We get a kick out of cleansing, consolidating and preparing lists because we understand the value in having high quality data. We specialise in preparing data to meet Australia Post’s Bulk Mail requirements for Pre-sort and Print Post; from removing defunct and duplicate data, and checking for missing fields or potentially incorrect addresses to handling all the pre-sorting and barcode allocation for Australia Post so your mail has the best possible chance of reaching its intended recipient. Maximise your marketing campaign with our Data Processing Services.
Need to send unique direct mail or promotional pieces like magnets, USB Flash Drives or catalogues and mailings with multiple brochures? When a campaign requires work that cannot be automated, we have a dedicated team of hand fulfilment professionals that can assemble intricate mail pieces.
Envelope Inserting + Folding
Let our technology do the manual tasks for you – double, triple or quadruple fold printed pieces to almost any desired size, and collate multiple pieces into one envelope ready for mailing. We customise your mail-outs and handle all the fiddly details for you with speed and accuracy.